• Florin Tufan co-founded Soledify as a side project along with a colleague because they wanted to do something different. Florin had a deep background in marketing and product management, with a passion for deep tech and finding solutions to complicated problems. 
• Soleadify deals with big data aimed at providing actionable insights to small and large companies for a number of use-cases, from sales to marketing and procurement. It uses AI to extract in-depth and updated data on more than 60 million companies worldwide. Soleadify is now emerging as an important player in this area of Business intelligence and useable data focused on the Enterprise segment. 
• They were able to leverage their own technology to grow their business. With their own database of 20000 SaaS companies, they were able to convert several into paying customers by emailing the companies in the database. They were able to home in on prospects who would then go on to sign up as paying customers. 
• Florin unpacks the exact methods they used to go from $0 to several thousand dollars in MRR. 

These and more Stats, Data and inside stories in this insightful episode of SaaStories 

Run time – 51 mins.