Bizcast: Bits about books – In Conversation with Diane Helbig, author, Succeed Without ‘Selling’
Diane Helbig ’s book dispels common myths about selling and closing sales. One of these commonly held beliefs is that everyone we meet is...
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Bizcast: Bits about books – In Conversation with Raul Sanchez Gilo, author, 51 Sales Tips: Keys to Sell More and Succeed Selling
At the core is the attempt to understand the balance between product, customer and customer, while looking at long-term relationships. Instead of competing on...
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Bizcast: Bits about books – In Conversation with Murugan Kathirvelu, author, Don’t Sell, Help Customers Buy
Startups have to understand customer needs and propose solutions for the user, rather than trying to sell a ‘product’. Salespeople in startups have the...
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Bizcast: Bits about books – In Conversation with Wes Bush, author, Product-Led Growth: How to Build a Product That Sells Itself
Product Led Growth propounds building products whose virtues and greatness lead to its rapid adoption, rather than attempts to sell through indirect methods such...
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Bizcast: Bits about books – In conversation with Amit Agarwal, author, The Ultimate Sales Accelerator
The book talks about a single powerful strategy that contributes to maximizing sales, with emphasis on use case selling. There are several kinds of...
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Bizcast: Bits about books – In Conversation with Catherine B. Roy, author, Live from Your Heart and Mind
Catherine B. Roy’s book “Live from Your Heart and Mind” comes from 10 years of research in varied scientific fields. It aims to provide...
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