• Ravi Trivedi is the founder of PushEngage.com, a leading platform for Web push notifications globally that was recently sold to Awesome Motive., with customers in 150+ countries. Right before this, he built CouponRani.com, a leading coupon site in India.
• Push notifications are very effective for engagement with end-users, and has a very wide application across many verticals, from online shopping platforms to learning portals. Compared to email notifications which have an open rate of around 5% at the highest, push notifications to have engagement rates as high as 50% to 70%. More importantly, since notifications can be flipped on or off very easily by the user, it has a very high appeal due to the control it allows.
• PushEngage is a leading web-push notification platform globally. In the previous month, it sent out more than 9 billion push notifications to customers. PushEngage grew mainly through inbound marketing and affiliate programs

These and more Stats, Data and inside stories in this insightful episode of SaaStories 

Run time – 58.24 mins.