Bizcast: Bits about books – In Conversation with Justin Roff-Marsh, author, The Machine
“The Pirate’s Guide to Sales- Getting from Why to Buy” by Tyler Menke is about strategic planning and analyses of sales processes to determine why customers buy our products...
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Bizcast: Bits about books – In Conversation with Tyler Menke, author, The Pirate’s guide to Sales
“The Pirate’s Guide to Sales- Getting from Why to Buy” by Tyler Menke is about strategic planning and analyses of sales processes to determine why customers buy our products...
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Bizcast: Bits about books – In Conversation with Todd Caponi, author, The Transparency Sale
Based on a study by Northwestern University which showed that buyers trust a rating of 4.2 to 4.5 more than a perfect 5, Todd Caponi applied these same principles...
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Bizcast: Bits about books – In Conversation with Thomas J. Williams, co-author, The Seller’s Challenge and Buyer Centered Selling
The two books by Thomas J. Williams focus on real challenges faced by salespersons. Inspired by questions asked by participants in sales workshops, the books tackle challenges of selling...
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Bizcast: Bits about books – In Conversation with Rob Hartnett, author, It’s All Possible
Rob Hartnett’s “It’s All Possible” is a motivational book that aims to inspire people to dream bigger and reach higher goals through a four-step possibility system. It is about...
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Bizcast: Bits about books – In Conversation with Stu Heinecke, author, Get The Meeting
Stu is a Hall-of-Fame-nominated marketer and Wall Street Journal cartoonist and brings a unique perspective to marketing that involves creativity and utility. His second book, “Get The Meeting” is...
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A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the...
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A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the...
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A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the...
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A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the...
Bizcast: Bits about books – In Conversation with Catherine B. Roy, author, Live from Your Heart and Mind
Catherine B. Roy’s book “Live from Your Heart and Mind” comes from 10 years of research in varied scientific fields. It aims to provide an elegant system for development...
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Bizcast: Bits about books – In Conversation with Diane Helbig, author, Succeed Without ‘Selling’
Diane Helbig ’s book dispels common myths about selling and closing sales. One of these commonly held beliefs is that everyone we meet is a potential customer. This is...
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