Authors talk about their books on Sales, Marketing, SAAS and Startups. What motivated them, why they chose this subject. And what we can take away from the book. Hopefully, a glimmer of wisdom that we can put to use.
In the world of Sales, Marketing and Business, new and innovative ideas and deep insights from data and experience are propounded by innovative thinkers and experienced veterans. More often than not, such wisdom is then encapsulated in books. Bits About Books talks to authors of books on breakthrough Sales, Marketing and Business.
Authors talk about the backstory- their experience and background, what motivated them, their specific insights and recommendations, why they chose their particular topic. And what we can take away from the book.
Anders Boulanger, author of “Engage First”, shares powerful insights with Subhanjan Sarkar in the latest episode
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Todd Caponi, author of “Four Levers Negotiating”, shares powerful insights with Subhanjan Sarkar in the latest episode
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Fred Copestak, author of “Ethical Selling”, shares powerful insights with Subhanjan Sarkar in the latest episode
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Donna McGeorge, author of “Red Brick Thinking”, shares powerful insights with Subhanjan Sarkar in the latest episode
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Marco Barozzi, author of “Event Marketing At Your Fingertips”, shares powerful insights with Subhanjan Sarkar in the latest episode
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Lynn Hidy, author of “Mastering Inside Sales Leadership”, shares powerful insights with Subhanjan Sarkar in the latest episode
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Art Fromm, author of “Making SEAMless Sales”, shares powerful insights with Subhanjan Sarkar in the latest episode
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Ramli John, author of “Eureka”, shares powerful insights with Subhanjan Sarkar in the latest episode
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Tahira Endean, author of “Our KPI is Joy,” shares powerful insights with Subhanjan Sarkar in the latest episode
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