Brad Jeavons, Principal Consultant SA Partners, and Author of the bestseller Agile Sales, Delivering Customer Journey’s of value and delight.

Melissa Madian is the Founder and Chief Fabulous Officer at TMM Enablement Services Inc. and the author of the book – Enabler? I Hardly Know Her! How to Make the Sales Experience Not Suck.

Dr. Kevin Gazzara, CEO of Magna Leadership Solutions., and Co-Author of the bestseller The Leader of Oz – Revealing the 101 Secrets of Marvelous Leadership for the 21st Century

Stu is a Hall-of-Fame-nominated marketer and Wall Street Journal cartoonist and brings a unique perspective to marketing that involves creativity and utility. His second book, “Get The Meeting” is about getting a face to face meeting through contact marketing.

Ramli John, Managing Director at ProductLed – speaks with our host Subhanjan Sarkar on his book “Product Led Onboarding – How to Turn Users into Lifelong Customers”.

Listeners Choice Series#2 – Over the years that we have been bringing you stimulating conversations with Authors of breakthrough business, sales and personal development books some conversations resonated with the listeners of this podcast. For the next few episodes, we will bring you some of those conversations. (repeat from last recording)
My Conversation with Diane Helbig, author of Succeed Without ‘Selling’ took place while I was traveling through Bristol, UK. The era of hardcore selling is over and this conversation with Diane resonated with me because it was so focused on the buyer and the simple truth that hard sell is, well, hard. Enjoy.

George Brontén, Founder of Membrain – speaks with our host Subhanjan Sarkar on his book “Stop Killing Deals – How to Avoid Deadly Assumptions and Achieve Sales Excellence”.

The book talks about a single powerful strategy that contributes to maximizing sales, with emphasis on use case selling. There are several kinds of needs. Even if the buyer has done research, there are still needs that are not known by the buyer. Value can be created by servicing unknown needs as well.

Liz Wendling is a nationally recognized speaker, sales consultant, and author of 6 books. She speaks with our host Subhanjan Sarkar on her book “The Heart of Authentic Selling.”